You’ve followed your passion, worked extremely hard and made good money with your talents. Now you just need to hold on to all those earnings and keep them growing!

As a former executive producer/owner of an Emmy Award winning production and post-production company, I understand how hard it can be to navigate your finances while running a successful business or just living your life.

Hi, I'm Joe DiSanto. I spent 20 years in Los Angeles building entertainment businesses, managing artist’s careers, working on the world’s biggest brands and investing millions of dollars in real estate.

I’ve now moved on to follow my passion to help others navigate their own personal and business adventures, and maximize their financial potential.




retirement feature
The Financial Planning Process: Your Route to Financial Independence!
The financial planning process is all about "planning" for your retirement far before your arrival there. You need to ...
How to Make Your Money Work for You: 7 Modern Methods for Investing in “The Market”
You work hard for your money - but does your money work hard for you? No one wants to work until they die, right?If yo...
real estate investing returns feature
The 5 Critical Components of Real Estate Investing Returns
Real estate investing is a big piece of my financial pie. The way I think about real estate investing in the same way,...
real estate strategy
Real Estate Strategy 101: Learn the Basics, the Lingo, and the Opportunities
Investing in real estate is well-known as one of the most effective ways to increase wealth. It also can have the adde...
big picture of investing small
Big Picture Investing: Why You Need to Get in the Game Now!
If you have been poking around my blog, you’ve probably figured out that my ultimate goal is to help you reach some ver...
independent contractor feature
How to Incorporate Yourself to Save Money (and Protect Your Assets)
So you are a freelancer or independent contractor and you want to know how to incorporate yourself. Smart. My feelin...
What is Asset Protection Planning (and How Do You Achieve It)?
What is Asset Protection Planning (and How Do You Achieve It)?
What do we mean when we say "Asset Protection Planning"? To answer that, we first need to understand to what “assets” w...
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Early Financial Independence: Living Your Life in 4 Acts (Not Just the 3 You’ve Been Told About)!
You're probably living your life in "3 Acts"---so were we. (This may sound a bit esoteric right now, but just bear with...
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Solo 401k vs SEP IRA: A Comparing For the Self-Employed
Self-employment can offer an excellent work-life balance, as well as other freedoms and lifestyle benefits! Hahaha...w...
Crypto Trading Robot Platforms
Crypto Trading Robot Platforms: What You Need To Know
In the turbulent world of cryptocurrency trading, success hinges on your ability to harness the right tools. Crypto trad...
Pairs Trading Strategy
Pairs Trading for Newbies
Pairs trading is a strategy that involves buying one stock and simultaneously selling another stock. Pairs trading aims ...
how to save for retirement
How to Save for Retirement (9 Practical Tips)
Retirement is a well-deserved period that brings an opportunity to loosen up after a busy career. However, this dream ca...