You literally can lose your mind when you start doing research about blogging (and consequently blogging courses). For one, it can be discouraging. You quickly realize you are very late to the party and will have a steep uphill climb.
Additionally, there’s a dizzying amount of email lists, podcasts, sales funnels and webinars that will bombard your to-do list until you want to cry.
So I decided, after a decent amount of research and podcast listening, that I was just going to “pick my guru’s” and get started. It makes sense to cut through the clutter by taking advice from people who’ve been successful.
People I have sought help or bought blogging courses from..
After I got my site going, I picked a couple more gurus (I bought their blogging courses). It seems there’s always (ALWAYS!) something more to learn. Luckily, learning it from some of these awesome humans is super helpful.
The Blog Millionaire (Brandon Gaille)
I’m not big on “fluff,” and I feel like Brandon is zero fluff. I started listening to his podcast and liked it because it got straight to the needed information. He didn’t waste my time with “stories.” I realize that approach is not for everyone, but for me it was perfect. Every episode was packed with nuggets of gold.
Brandon’s blogging courses teache you all the ways to get traffic to your blog. He is essentially an SEO guru. I bought his course 3 years ago (before I even started my blog) and felt it was very worth it. I still go back to it today. Plus he updates it often.
Making Sense of Cents (Michelle Schroeder-Gardner)
Michelle runs a highly successful blog about personal finance. She’s a fantastic blogger with a huge audience. She was also very gracious in allowing me to guest post on her very popular site.
Because she makes $100K a month, I bought both of her blogging courses on Affiliate Marketing and Sponsored Posts. She definitely knows how to make money blogging. Much of her revenue comes from affiliate marketing and her own digital blogging products.
Out of all the sites I’ve perused, I think Michelle is really the master at funneling people through her posts (which are very good) and into affiliate links.
Detailed (Glen Allsopp)
Glenn is another SEO sensei. I decided to find a second SEO course to buy, just to make sure I was getting a good swath of info. While Glenn and Brandon cover a lot of the same ground, Glen has his own secret sauce.
I bought his course The SEO Blueprint and I’m liking it. It’s pretty damn long though, so I have only gotten through a portion! But I pick away at it when I have time and want to geek out on SEO.
Adam has a “blogging business” –and a very successful one at that (according to his posts). His blog is also about blogging, of course, but he has an interesting twist.
He set out to make his blog an extremely profitable endeavor in less than a year (when most people take 5-10 years and often fail).
And he did it. “How?” you ask. I think he basically worked like dog for an entire year. He sent an email recapping “what he had done in year one” (like how many posts he did and affiliates he found), and it was mind boggling.
Anyway, if you want to actually get inspired to start a blog, read his stuff. He almost had me convinced I could make some money with a blog… hahah! I also bought one of his digital products on Affiliate Marketing, which was good.
Easy Blog Emily (Emily Owen)
Emily has made a business of managing people’s Pinterest accounts. She currently focuses solely on Pinterest because it’s one of the top (if not the top) driver of traffic to blogs.
So I decided to commit to having her help me with Pinterest for 3 months. We are now on month 5 and I’m very happy, as my Pinterest traffic is steadily climbing.
Emily works super hard and genuinely wants to achieve quality results. I like here a lot!
Growth Marketing Pro (Mark Spera & Haily Friedman)
Mark and Hailey are truly marketing pros. I happened to come across GMP at the perfect time (in terms of them hooking me for a call). Largely because blogging can be kind of isolating, and I really needed to just talk with somebody who was good at it!
Anyway, due to great SEO on their part, I found their site and “Growth Movie.” I listen to everything on 1.75x speed, and Hailey was quite funny in the film at that pace, so before I knew it I booked a call for $250.
On the call she quickly was pitching me a much more expensive “playbook” product. I honestly thought “this is impressive…I just paid $250 to be sold on a more expensive product…these two are f’ing geniuses!” I ended up buying the playbook (but at least negotiated that they credit me the $250 against the price).
The detailed playbook they put together for me was super helpful, and I’m still working on it today. Additionally, it included consulting calls where I got many valuable questions answered about SEO marketing. They also have been very generous with sharing various contacts, and even helped me get a new client!
Lemonpie (Erik Jacobson & Jonathan Barshop)
Lemonpie is that new client I just mentioned. Hailey used them to book her on a podcast tour. That sounded like a good idea for me, so she hooked us up and we lived happily ever after.
Seriously…we did. I really liked what they were offering and it so happened that they were in the market for what I was offering, so we literally hired each other! I love how networking works.
Anyway, they are the best at what they do. I have since been on 8 podcasts (plus more to come), which not only drove traffic to my site, but also helped my SEO. I got links to my content in the show notes of the podcasts! 2 for 1!
I found Paul through that new client of mine, Lemonpie. They are a very modern operation and utilize all sorts of web based tools I have never heard of, but are super cool.
They also happened to get some training from Paul Minors on using Asana, which is how I learned about him.
Paul’s site and services focus on productivity, but he also preaches the blogging/consulting route. Reading his site basically pointed out to me that I was a blogger/consultant myself…so naturally I read more.
Since then, I have purchased his book summaries (which I think is a really clever product), and also some of his consulting time. He’s a cool dude and his wisdom is worth your money.
The Hoth (which stands for Hittem Over The Head) is a rad company. They offered everything I was hoping to get from one reasonably priced outfit. They provide SEO strategy & research, content writing and back linking solutions. They also upload the content they write, right into my WordPress and “Yoast it up” for me. Huge time-saver!
They do a little bit of all of this starting at $500/month (which was right at my max budget). It has only been three months, but I’m seeing excellent progress.
I also have an account manager whom I can call anytime to strategize content. AND she is willing to pull reports for me from KW research tools, that would otherwise cost me a healthy monthly fee. I really like The Hoth so far!
WP Crafter (Adam Prieser)
I’m including WP Crafter because I am constantly looking up technical instruction for accomplishing things on my site, and WP Crafter comes up a lot (particularly in Youtube).
I’ve have found his information so helpful that I’ve purchased quite a few of his recommendations (via his affiliate links), which has given me free access to a few of his courses. He has courses on how to grow and monetize, speed up, take care of and secure your website. I really like this dude and his site.
His site also includes comparisons of every WordPress product you can imagine, but it’s mostly easier to just take his recommendations from his “Recommended Resources” page.
Get Started Smarter with Blogging Courses and Gurus?!?
Work smart by enlisting the help of a tribe of people with knowledge and experience. Also, don’t be afraid to spend a little money on a phone call or blogging courses when you need help.
The courses I’ve mentioned above are worth your money. Time is money after all, and you will waste less precious time by buying a few worthwhile courses.
Thank you to all my current gurus for sharing their wisdom…even if it wasn’t free (damn, you guys are good)!
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